Top 10 Alert!
Song#: 0787 Date: 10/17/1981
Debut: 56
Peak: 7
Weeks: 20
Genre: Pop
Pop Bits: Ross' final hit with her home label Motown was the smash duet "Endless Love." With her contract done she moved on to RCA (who signed her for $20 million) and began work on her new album. It was supposed to be another collaboration with Nile Rodgers and Bernard Edwards, who directed her previous (and biggest) hit album "diana," but scheduling conflicts forced Ross to produce her own album within the timeline set by the label. The result was "Why Do Fools Fall in Love" which featured this first title-track single. It helped the album reach platinum status, but it wasn't nearly as successful as her last Motown album. It would also be her last studio album to go platinum in the US.
ReduxReview: This is certainly a pleasant enough song and single, but even though it did hit Top 10, I'm not sure it advanced Ross at all. I found it a bit of a disappointment after her great collaboration with Rodgers and Edwards. But I think she was under pressure to get something out, so this is what she came up with. It's nicely done; just a bit lackluster.
ReduxRating: 5/10
Trivia: This song is a remake of the 1956 hit by Frankie Lymon & the Teenagers. It reached #6 at pop and #1 at R&B. The song reached the chart another five times by Gale Storm (#9, 1956), The Diamonds (#12, 1956), Gloria Mann (#59, 1956), The Happenings (#41, 1967), and this Diana Ross hit.
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